Wednesday, 29 June 2016

IT Forum Activity : Social Media and Digital Marketing

Social Media and Digital Marketing

The "Digital Marketing Specialization Certification" Course was conducted st on 20-21 Feb.2016 to educate students in the area of Digital Marketing, Digital tools and strategic marketing concepts. Corporate executives also participated in this session.

The course provided the students an understanding of how to use varying digital platforms and digital channels to connect with customers and other businesses. Students acquired training on how to create a website for their business to attract new customers and build successful digital marketing programs. 

Dr. Pushpendra Khandelwal provided knowledge to the students on how to develop and execute online marketing plan to solve digital marketing challenges.

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